Cooking up something different

Hell’s Kitchen‘s celebrity chef Gordon Ramsay is said to be turning his attention to the gambling world.

a number of virtual casino and lottery games based on the show

Ramsay, who is known for his foul-mouthed outbursts on the popular reality competition television series, will be behind a number of virtual casino and lottery games based on the show, reports The Sun.

Trademark application submitted

The father of five has applied to the UK Intellectual Property Office to protect his trademark. Computer games for playing betting, casino, and gambling games, as well as a website for online slot machines and lottery services, are mentioned in the application. It is not known when these games will launch.

Ramsay hasn’t made a comment on his proposed plans, nor was his spokesperson available to shed some light on the matter.

Others have gone before him

The British TV chef isn’t the first celebrity to lend his name to the gambling world. Stars like Michael Jackson, Frank Sinatra, and jockey Frankie Dettori entered the scene before him.

Ramsay has yet to make an announcement on his Twitter page about his reported plans to launch a series of branded online gambling products.