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Caesars Expands Tribal Deal for North Carolina Sports Betting

  • Sportsbook to launch when North Carolina’s online sports betting goes live in March
  • Deal gives Caesars exclusive mobile sports betting rights at EBCI casinos, tribal lands
  • App to feature “customized online sports wagering […] that emphasizes local sports”
Welcome to North Carolina highway sign
Caesars Sportsbook will launch in North Carolina on March 11 when the state’s online sports betting market goes live. [Image: Shutterstock.com]

Caesars Entertainment is set to rollout mobile sports betting in North Carolina after extending its partnership with the Eastern Band of Cherokee Indians (EBCI).

mobile app will start accepting sign-ups and deposits from March 1

Subject to all required regulatory approvals, Caesars Sportsbook will launch its mobile sports wagering platform when North Carolina’s online sports betting market goes live on March 11. The Caesars Sportsbook mobile app will start accepting sign-ups and deposits from March 1.

According to a news release on Wednesday, the expanded partnership comes on the back of “the success of the two in-person” Caesars sportsbooks at the EBCI’s Harrah’s Cherokee Casino Resort and Harrah’s Cherokee Valley River Casino & Hotel.

The extended relationship grants Caesars exclusive rights to mobile sports betting at both casinos and on the EBCI’s tribal lands in western North Carolina.

Caesars Sportsbook stated that sports fans in North Carolina can look forward to a “customized online sports wagering experience that emphasizes local sports.” The Nevada based casino and entertainment giant added that exclusive offers and marketing on the Caesars Sportsbook app will also showcase the “amenities and experiences” available at the EBCI’s Harrah’s casinos. ?

The EBCI’s Principal Chief, Michell Hicks, expressed his tribe’s excitement over the “new venture with Caesars Entertainment and the enhancements it provides to our Tribal enterprise.”

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